In cooperation with a local farmer, Escola Global started a project called AuthentiQ. Part of this project is a new olive oil brand, called Binioli. The students will be guided to produce their own olive oil from start to finish. It will include the technology of pressing and bottling, designing the label, developing a marketing strategy, finding a niche and communicating the business on all levels.
The idea behind it is to give the student the knowledge on how to start a business from scratch and emphasising the importance of emotional intelligence and relationship management while doing so.
This is not only an educational project for Escola Global but we also have the intention to develop our own food lab and offer future jobs.